Tag Archives: youtube

Social Media Marketing: Men are from YouTube and Women are from Facebook

Action News: Men don’t have the same social media behavior as women.  Well, duh. It would actually be news if both sexes acted similarly in social media, as though our behavior suddenly becomes “the same” when entering the web. In … Continue reading →

Ten Ways to Drive Consumer Action With Online Video

There’s no question that online video is fast becoming a favorite of Internet users around the world. In fact, online video views have surpassed core search queries, and YouTube has become a top search engine. But this shift in consumption … Continue reading →

Tracking Results: YouTube Analytics Fundamentals

When posting videos on YouTube, there’s little more titillating than knowing (with analytic-certainty) that people are actually viewing them.  Watching the view-count crank definitely produces a delightful tingly feeling. When a video is tailored to a particular audience to reach … Continue reading →

YouTube Ranking Factors: 15 Guerrilla Tactics

Understanding various social & algorithmic nodes is important, as users build up enough street-cred’ to hang with other pages in first string YouTube SERPs. Once a profile gains momentum and authority, results begin to appear. YouTube uses various metrics, known … Continue reading →

YouTube Success & Marketing For Brand Visibility

Building an effective YouTube profile doesn’t necessarily need to be time-intensive, but like any other social media platform solid marketing requires commitment and constant upkeep. Visibility takes  understanding the direct influence behind community outreach and maintaining presence in the  dialogue. … Continue reading →