Tag Archives: social media marketing

8 social media metrics you need to succeed

Article Highlights: The number of fans and followers is not necessarily an indicator of social media success Capitalize on feedback — even if it’s negative, it can be constructive The most important figure in a wall post is not the … Continue reading

Social Media Marketing: No Overnight Success

It takes time for brands to incorporate effectively: 28.1% of companies with two or more years of social media marketing experience say social tools have been fully integrated into their companies’ business models, but that level increases to 44.4% among … Continue reading

Social Media Marketing: Men are from YouTube and Women are from Facebook

Action News: Men don’t have the same social media behavior as women.  Well, duh. It would actually be news if both sexes acted similarly in social media, as though our behavior suddenly becomes “the same” when entering the web. In … Continue reading

How To Pursuade Your Board Of Directors Accepting Social Media Marketing

If you go to your board of Directors and try to sell them on social media, you will fail. Unless you put it into context and unless you incorporate it into your overall marketing strategy, the value of social media … Continue reading

Chiến lược marketing trực tuyến: Những điều cần cân nhắc

Những cân nhắc này là một phần của các quyết định về chiến lược marketing trên Internet, mà giúp cho các chiến lược này phát triển phục vụ hoạt động kinh doanh của doanh nghiệp… Sử dụng các phương pháp … Continue reading

Social Media Top Priority for Digital Marketers

In anticipation of a stronger global economy, digital marketing––fueled by social technologies that interact directly with customers––is positioned to thrive in 2010: 81% of brand executives expect increases in the volume of digital projects  during the year, according to a survey … Continue reading

Social Media Marketing – kẻ soán ngôi?

Bài này lấy cảm hứng từ presentation What the f**k of Social Media của Marta Kagan, viết đã khá lâu rồi mà vứt xó mãi (định viết thêm 1 phần phân tích thêm về các campaign đã thành công), nhưng … Continue reading

CMOs Want Measurable Results From Social Media

Though 2009 may have been a trial run for many companies using social media, CMOs expect social initiatives to have a direct impact on their bottom lines in 2010, according to a study from Bazaarvoice and the CMO Club. Nearly three … Continue reading

Social Networking Sites – a costless business marketing tool!

Many entrepreneurs are busy making their business earn huge profits. They barely have enough time to know what the new trends like social sites can do for their business.This may not earn interests but the following reasons can open up … Continue reading

Four Reasons to Build a Social Media Strategy for 2010

As a small business social media strategist, I’m very happy to see so many companies finally beginning to recognize the need to invest some of the marketing dollars into social media. I’m ever more happy to see how many of … Continue reading