How Activist Investors Use Social Media to Influence Companies

Patrick Kerley is the Director of Levick Strategic Communications Social & Digital Media Practice. He is also a contributing author to Bulletproof Blog™ and can be found on Twitter @pjkerley and on LinkedIn. Over the past several years, social media’s … Continue reading →

5 Social Media Recruiting Tools for Small Business

Donna Wells is the CEO of Mindflash.com, a leading web platform for companies to easily share knowledge and train employees. It makes training easier, faster and more cost-effective than ever before. Back in the day, I ran big organizations with … Continue reading →

Gaining Authority in the Age of Digital Overload

Just want to introduce you all an amazing presentation given by Steve Rubel. We’re entering into a new era of the Internet, where users are now looking to find validated sources within the mix of information overload that we all … Continue reading →

Google +1 for Websites Nears Launch

Google’s answer to the Facebook Like Button will make its debut “in the coming weeks,” according to Google’s development team. On Tuesday, at the Google I/O developer conference in San Francisco, the search giant gave developers a sneak peek at … Continue reading →

Ninety percent of B2B marketers say content marketing is key

The number of CMOs who believe content marketing is the future of marketing has nearly doubled in the past five years, according to the whitepaper B2B Marketing: Why Content is the New Creative from DeSantis Breindel. The whitepaper indicates that … Continue reading →

The PR Pro’s Guide to Facebook

Facebook is about sharing. We share updates that reveal little pieces of our lives, and we check out our friends’ updates to share in little pieces of their lives. And when there are pictures, links, comments, companies and various other … Continue reading →

Google Experimenting With Redesigned Search Results Page [SCREENSHOT]

Google has begun testing a new design for its search engine results page, one that sports a new color scheme and a lot more white space. A Google representative confirmed to us the company is conducting one of its user tests. … Continue reading →

Facebook Now Pays Users 10 Cents To Watch Certain Ads

Facebook introduced a program Thursday that offers consumers a financial incentive to watch ads on the site. Facebook will now reward users who watch certain ads with Facebook Credits, which can be redeemed to purchase goods on Facebook Deals, the company’s new Groupon-like … Continue reading →

Adwords Editor – Công cụ quản lý tài khoản đại lý

AdWords Editor là ứng dụng có thể tải xuống để quản lý tài khoản của bạn. Ứng dụng này cung cấp rất nhiều tính năng, nhưng quy trình cơ bản rất đơn giản: tải tài khoản của bạn xuống, thực … Continue reading →

Tổng quan về chất lượng trang đích (landing page)

I. Định nghĩa Chất lượng trang đích là một trong một vài yếu tố xác định Điểm chất lượng của từ khóa. Chất lượng của một trang đích sẽ chịu ảnh hưởng bởi tính hữu ích và mức độ liên … Continue reading →

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